Patient Education

Therapeutic Chiropractic

Chiropractors will use therapeutic measures and justify it, saying they do not want the patient to leave without an adjustment, and the therapeutic measure helps to relieve the pain so an adjustment can be given. “The end justifies the means.” The same chiropractor will do a poor or inadequate job of educating to the need … Read more

PATIENT EDUCATION

The health field in general and medicine in particular are just beginning to realize the importance of the mind and the body in health and disease. This relationship has been known to chiropractors for the last eighty years but finally medicine is discovering it. People like Bernie Siegel and Norman Cousins are writing bestsellers about … Read more

Explaining the Patient's Options

In our last issue we offered to you a way of explaining the patient’s options under chiropractic care. Because of your overwhelming response we have decided to print it in the Pivot. Every patient who walks into a straight chiropractor’s office experiencing symptoms is confronted with four options. It is important that the chiropractor present … Read more

A New Image

It seems that much of the frustration and disenchantment within the straight chiropractic movement lies in the image it has portrayed. Largely, it has been negative. To a great extent it can be understood. It is quite difficult to keep a positive image when you are fighting desperately for survival. Perhaps now that survival appears … Read more

Results and Referrals

Most chiropractors are under the mistaken impression that referrals come directly from the results that they attain in their offices and the better their results the greater the number of referrals. Often they will begin to adjust people and not see the practice grow as they feel it should. If they are in the least … Read more

Failed Expectations

Whenever someone pays for a service or product they have certain expectations. When you take your car to the dealer or service station for repairs, you expect it to be running properly when they have finished. When a service or product does not meet our expectations, we naturally are upset. The legal and the health … Read more

Preventing Subluxations

Should chiropractors try to prevent subluxations in their patients? Without a doubt this is one of the most controversial questions among the straights. Many sincere young chiropractors have a concern that by not looking for the cause of subluxations, we are adjusting “effects” and allowing patients to go out and re-subluxate themselves. We all realize … Read more

Caring in Chiropractic

In the busy day to day activity of practice, adjusting spines, analyzing x-rays, and a dozen other activities, do we really take the time to care about people? Are we concerned about our patients as human beings in need of a vital service or do we just see them as another spine or worse yet, … Read more

Patient Education – Is It Important Anymore?

In the past patient education has always been the key to a successful practice. During the period from 1920 through the mid-1970’s those chiropractors who were the best communicators built the largest practices. Those that had no ability to educate their patients failed in practice (this group represented a considerable percentage of chiropractic college graduates). … Read more