It has never been greater to be a straight chiropractor than at this point in history. While it is true that the straight chiropractic educational community has suffered some severe setbacks in the past few years, straight chiropractic is doing just fine. There appears to me to be more interest in straight chiropractic than ever … Read more
Sometimes we chiropractors unfairly and inappropriately castigate the medical profession because of the increasing incidence of iatrogenic diseases. We also wonder why the medical profession does not seem overly concerned about them. The fact is that iatgrogenic diseases are not upsetting to them because they are a normal, natural, accepted part of the practice of … Read more
An interesting letter recently came across my desk. It was from a state chiropractic organization (mixer) concerning a lawsuit they were instituting against the State Board of Physical Therapy (SBPT). It seems the SBPT has sued a chiropractor for allowing his “personally-trained staff” to use physical modalities on the patient. The state organization believes … Read more
With the last vestiges of professional differences between the straight and mixing community gone (save the national organization), it is important that we as a profession understand a little more about each other. The straight chiropractic community has a rather unusual attitude toward mixing chiropractic. We recognize that we must live with mixers and … Read more
Nigel M. de S. Cameron, Ph.D., author of The New Medicine: Life and Death after Hippocrates, makes some interesting observations concerning the practice of medicine. Dr. de S. Cameron’s argument is that “the characteristic of the New Medicine is its rejection of the sanctity of human life… Replacing this principle is respect for life, … Read more
It never ceases to amaze me how easily we rationalize and justify the things we do and then manage to excuse them away as if they never happened or we were not responsible for them. Recently, a letter came in the mail from the Anti- Chiropractic Association. You know the letters I mean, yellow … Read more
In marketing there is a concept known as the Unique Selling Proposition (USP). It is that which is special about your product or service. “Lowest prices in town,” “service after the sale,” “money back guarantee.” It is that which makes what you have to offer more attractive than anyone else’s. Most marketing experts agree that … Read more
Interpreting B.J.’s Writings There is perhaps no writer in chiropractic who is more misquoted, and misinterpreted than B.J. Palmer. His writings are constantly distorted in an effort to denigrate him and the approach to chiropractic that he presented to the world. He is also misquoted by those who would like to justify their personal … Read more
From time to time people inside and outside the straight chiropractic community question whether the model that we present in straight chiropractic is really part of the health field. We do not want to diagnose or treat disease which is the most common aspect of health care. What’s more, we say that our approach … Read more