A short while back on one of the Facebook groups, someone posed the question as to who were the 3 best speakers in chiropractic. As with most Facebook postings there was a wide disagreement in responses. (They probably said speakers rather than writers because other than social media one would be hard-pressed to find three people who are even publishing anything in the chiropractic field today.) But I believe it was a worthwhile exercise for me, to get me to think about what we look for or should be looking for in a speaker or writer in order to rate him/her. They say that anyone can write a book, especially with all the “vanity presses” and digital publishing. The great football commentator and former coach John Madden actually wrote a book with that title some years ago. So what do yopu see as the qualities of a great writer or speaker?